Using Twitter to boost your company’s growth is about building a community of followers who relate to your industry and who will eventually develop a passion for your brand. Finding connectors, thought leaders or industry experts and building relationships with them is vital as it’s the quickest and easiest way to build a significant Twitter […]
Twitter cofounder Biz Stone along with a seven-person startup, has launched a question-and-answer style mobile social networking app called Jelly, available for free for iOS and Android users. Jelly enables users of submitting questions with an attached photo captured from their smartphone camera, which will become available for their Facebook and Twitter connections to then […]
According to a blog post, Facebook will be retiring Sponsored Story ads starting April 9, so you better hurry up if you’re looking to invest in one! Sponsored stories appear when a user’s Facebook friend engages with a sponsored Page, app or event. For example, if one of your Facebook friends Liked a Brand Page, […]
YouTube, Google’s popular video sharing website, has launched the latest versions of its Android and iOS apps this Tuesday bringing many new features that will improve mobile video viewing experience. Watch a video and look for another. So what are the new features and how are you going to experience these new changes? Well open […]
The Hashtag (#), originally created by Twitter users to categorize tweets and mark keywords and topics, has become a very precious asset in modern marketing campaigns. Brands who haven’t invested the time to think about their hashtag(s) and their proper use get anticipated results, however those who take their hashtag(s) seriously will harvest the benefits […]
This is a question that many wonder about. A small research about articles that went viral show some similarities anyone can put to good use: 1. What to write about & when Make sure you are writing about a current subject. People are more interested in reading about hot topics than about subjects they already […]
Twitter officially launched their Ads API recently allowing marketers to work with chosen partners (Adobe, HootSuite, Salesforce, SHIFT and TBG Digital) in order to manage Twitter Ad campaigns in a quicker and automated way. They will use Twitter in much the same way they manage marketing campaigns on Facebook and LinkedIn using CRM platforms. For […]
Facebook Graph Search is here. Is your page ready for it? To make sure that you benefit from it, you need to check the following: 1. Your Category and About Section Choose your category carefully as this could make it or break it for you and make sure that you fill your “About” section thoroughly […]
Vine is a separate iOS app from Twitter that lets users create short, 6-second videos that run on a loop (which could be irritating for some) and that can be shared on Vine itself, Twitter or even Facebook.Its aim is to become for video what text is to twitter. There is a lot of content […]
Recently, social media in Lebanon has witnessed a noticeable growth. There are more and more people on all the social media networks to the extent that it makes it a must for diverse entities like NGOs, companies and celebrities to have an established presence. The Online Collaborative took the initiative to organize an event, Beirut […]
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