Social Media for Social Good

It’s a good day for us in social media when we see it being used for social good. It’s an even better day for us in the Arab world, when we see it being used to help each other out. Let’s face it, there is A LOT of negativity floating around the web, lots of competition between rival companies and brands, so when you come across a story that warms your heart, you just get that ‘feel good’ sensation, and feel the need to share such a story. So here it is:

Just yesterday, a missing child in Saudi Arabia was found thanks to…take a wild guess…Twitter!

16 year old Faisal Fri vanished from his family home in Dhahran, and within minutes a hashtag was born: #FaisalDH . An image of Faisal, as well as the contact information for his family was tweeted and retweeted with this hashtag, and a mere 3 hours later he was found safe and sound. The initial tweet that started it impressively made it to the Top Tweet position due to the many times it was retweeted and mentioned.

On the same note, but in a different region, a similar thing happened to a 14 year old girl in London in a few months ago. Serena Beakhurst went missing in December, and thanks to the efforts of hundreds on Twitter and Facebook, was found a few weeks later in the exact spot she went missing . Her family sent various messages of thanks to people who supported and helped spread the word, as well as highlighting the power of Social Media.

It is indeed a heart-warming thing to see the Twitter community (or social network community) comes together from all walks of life, not knowing anything about a person, but driven by the innate drive to help others.

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