Al Wadi Al Akhdar mandated Eastline Marketing in 2012 with its full online presence strategy and deployment. Here’s a timeline about the objectives, strategy, tactics/actions, and results from 2012 until 2015.

Work Involved

Eastline worked on different fronts including:

  • Strategic Thinking and Planning
  • Technology & Innovation
  • Business Intelligence
  • Operational Support
  • Transfer of Knowledge
  • Digital Consultancy

Current Positioning

Al Wadi Al Akhdar is today leading digitally in its category. During the past 3 years, Al Wadi expanded their ranges of products and managed to turn the brand perception from an outdated, to a modern, digitally active brand close to its target audience.

Video Production

Digital Presence